Sun ‘best handheld for 40 years’

Sun ‘best handheld for 40 years’

At first sight this new advertising campaign from the The Sun — ‘the UK’s best handheld for 40 years’ — captures the spirit of the latest pronouncements from Rupert Murdoch and his News International empire: the internet is killing newspapers, what’s wrong with paper?


And yet I find it quite endearing. Paper remains a great technology, that will remain hard to beat for many years to come.

Posted at : November 24th, 2009 - 3:33 pm
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