Public relations consultant /blog

Hmmm. YES it has been reformulated. For one thing, they would not legally be able to say it had if it hadn’t. It is a totally new formula and completely different to the old Farley’s milk.

What a shame Heinz are not allowed to advertise the milk properly so people actually understand it, rather than make silly assumptions over what is a new andbetter product. The reason it is far more expensive is that it is far superior to the other brands out there.

Let’s move with the times shall we?

OK dear, why not have both products on the market if they are SO different? We used to buy Farley’s milk, and cannot believe what a move totally based on greed has been made in the Heinz camp. Its shame you make it so obvious you work for them too, I suggest a move to the marketing dept for you, as PR really isn’t your game!

Compared to other baby milks this product now contains alot more vital ingredients and also contains Omega 3 & 6, whereas the others don’t.

Very few Farleys tins had the info leaflet informing of the name change and they did fail to inform of the price increase. When I telephoned Farleys to complain about the sudden price increase I was told “well it now matches the others!” I also contacted them to ask if there was a problem supplying the milk and they had no idea, I searched in over 15 outlets in 1 day to get the old or new heinz milk and failed. I had to change my baby’s milk to another brand.
I truly believe that part of the change was to increase the price. I have triplets and 1 week I was spending £13.80 on milk, the next week it cost me £23.94 each week. I was not prepared for this and when I notified the staff at Farleys they couldn’t care less. Well A big thank you to you at Farleys/Heinz, hope you’re happy, could’ve had decency to have told us!!!

We (my husband and I) have noticed this reformulation, and have been very careful to investigate what may have prompted this relaunch. The use and labelling of partially hydrogenated vegetable oils may well have started it off; but Heinz appear to have put more vegetable oil in the baby milk (cheaper ingredient) in the form of structured vegetable oils.
This spray drying micro-particle production process has been used in pharmeuticals for decades, but it requires clinical trials. How do Heinz know in six months what possible effect this man-made vegetable oil nano-particle will do to babies. Have they studeied its metabolism, effect on the liver or effect on the eyes??? No.
Other formula milk producers are putting EVEN more vegetable oils into their products, and the future risk of things like heart desease and altzheimers is unacceptable, due to the levels of unnatural trans fatty acids. The EC directive of 3% max is rubbish, since countries like Denmark and Australia have set levels of 1% to nil in everyday food stuffs; this is baby milk for heaven’s sake! Somebody get a grip…

So ‘it is far superior to the other brands out there’ is it, Helen? How do you work that out then? Having looked into all of the formula milks I can’t really see that argument stacking up, especially against the likes of Aptamil. If baby so desperately needed all of this stuff Heinz have decided to crow about being ’so much better’ then what was Farleys given that ‘it [Heinz Nurture] is a totally new formula and completely different to the old Farley’s milk’ – worse than the other brands? Not sure Mum’s who have been using that milk would be too pleased to hear that.
I personally feel really disappointed with the Heinz approach to this.

Why all the fuss over this baby milk ingredients list?

Babys are wrapped in so much cotton wool these days that its no suprise so many children are ill when they grow older.

Leave them outside in the cold, feed them rubbish and let them play in the mud!

Its pants!
I have twins, who were born early, and one also has health issues with his stomach. They were on Farleys from the start, and you know what, it was working! when i knew of the change i ’stocked up’ on the cartons and tubs. I called the ‘careline’ and asked what the difference was with the new milk – do you know what i was told, that is it the same!!! they couldnt tell me anything that was different and said that i should just use the new stuff and the babies will be fine on it, after all, its no different (except the price of course……)
i have just run out of Farleys 2 weeks ago, (my supply lasted until end of October) and you know what, i am trying other milks and my babies are no longer wanting their milk, other brands are making them vomit more also.
THANKS FARLEYS !!!
i have now stopped buying Heinz foods (baby food, ketchup, mayo, everything!) as they way they have treated their loyal customers is terrible, what would have been wrong with putting a money off voucher in the Farleys tins to encourage Farleys customers to at least try the Nurture??? it doesnt take a rocket scientist does it to think of these things????!!!!!

In a period of time when everyone knows the multiple and undeniable vertues of human milk and how it can directly affect a baby’s physical and mental health….launching a new baby formula can be described at best in my opinion, socially irresponsible.

I was totally horrified to see the price of the heinz nurture milk that has taken over farleys.i have a new baby and both my older children had been on farleys milk right back to the early 90’s and it was great, no tummy upsets or sickness etc.given that i am on a very low income and only receive 4 healthy start tokens per month for my baby, i have to find the extra amount out of my pocket, which is quite substantial now and this is now something i cannot do, i have had to change the baby’s milk now and this is playing havoc with her stomach.why, if this milk is so much better and improved, is it so rubbish and expensive? farleys is a very old yet trusted brand and most of us mums certainly prefer it to the nurt ure milk,it never caused babies any problems before and was a reasonable price in comparison to all the other milks, why oh why did you think it was a good idea to ‘improve it’ and fill it with all sorts of vitamins and other ingredients that most babies have always managed to get in normal foods for decades.it’s just greed on the part of heinz and i am disgusted that this is what you think of your customers and i have now stopped buying anything heinz until you come to your senses and replace heinz nurture with the good old farleys brand.what were you thinking of, apart from lining your own pockets that is? i feel really let down with it all.I dont understand why you had to change things in the first place and replace a very well trusted brand of baby milk, all its doing is turing your customers away in the direction of other brands who dont keep changing their formula and dont charge an arm and a leg for a tub of baby milk.just put it back as it was and stop meddling with things just to increase your profits.the heinz milk doesnt go down as well as the farleys did and the fact that most chemists and shops dont stock it anyway doesnt help people as they have to go miles to find the milk.why dont you just put farleys back on the shelves and have the same variety and stages of milks as all the others.